Computers – AI – will soon overwhelm human writers in terms of the volume of content produced. How can humans connect with their audience in the future of content marketing? Mark Schaefer recently posted his 10 Ideas About the Future of Content Marketing – the… Read More »Robots vs Humans: How to Stand Out in the Future of Content Marketing
We often overvalue the possibility of attracting a customer by chance and underestimate the power of proficiency.
What got you here won’t get you there. Let’s examine Survival Problems vs. Growth Problems.
A Product Hunt launch can catapult a product into popularity within the tech community. One of my favorite startups launched this week, here’s how it went This week, one of my favorite startups launched on Product Hunt – a community where entrepreneurs discover new mobile… Read More »How One of My Favorite Startups Nailed Their Product Hunt Launch
Consider going against the grain and nurturing what is most important. A common refrain in the tech world is, “go fast and break things.” And it seems this mantra is widely accepted as sound business advice. Who wouldn’t want to go fast, to get there… Read More »Go Slow and Grow Things
The best marketers are storytellers. They sell the emotion, not the product It doesn’t matter whether you sell houses, cupcakes, yoga sessions, or treadmills, you are a media company. Or, at least should be thinking you are. Let’s look at today’s consumers… They care about… Read More »You’re a Media Company Now
These words have never been used in any marketing campaign promoting goods. Who would use the worst? In a world where your competition uses “the best quality ingredients” and offers the “best customer service” or provides the “best value,” you must position yourself as the… Read More »We Use Only The Worst Quality Ingredients
With so many things competing for your time, it can be hard to prioritize and get everything done. Fortunately, there are tons of great productivity apps for entrepreneurs to help streamline your workflow. Whether you’re just starting out, or find yourself drowning in a sea… Read More »The Best Productivity Apps for Entrepreneurs (2022 Edition)
Preface: This week I am doing something very different. I came across an interview with filmmaker, Matt D’Avella, about the stress of constantly creating content. He articulates this so well that I feel it best just to share the introduction of the interview. I encourage… Read More »Matt D’Avella on Creator Burnout and Building an Audience for the Long Run