When You Doubt Your Self-Worth
Leadership positions can be incredibly isolating – they can lead to feelings of inadequacy and self-doubt. Here is how to overcome those feelings when you doubt your self-worth.
Building a Business
More Isn’t Always Better: Why a Product Line Simplification Might be What Your New Business Needs
Simplify your product offering. By “owning” a niche you can establish yourself as a true subject matter expert and give your customer clarity, not confusion.
Why Thinking In Small Bets Will Save Your Project
Small bets early in your project force you to do what is important first: prove your thesis, talk to customers, and get paid for your work upfront
Don’t Wait Until You’re Perfect to Start
Don’t wait until you’re perfect to start. Waiting, putting yourself in a never-ending cycle of pause, only hinders you in the long run.
How Did We Get Here?
Leaders need to understand the nuance and be able to build a culture that answers, “How did we get here?”
Death By Committee
I think death by committee – ultimate inaction – is worse than making the wrong decision.
How To Use Content Marketing to Attract Your Ideal Customer
In the era of digital saturation, you may question how to use content marketing to attract your ideal customer. Let’s explore some benefits and strategies.
Leadership Styles: are you a Maintainer or Motivator?
Any leader who wants to take their organization to new levels must be able to motivate their team to move forward.
Should I Niche or Not?
We often overvalue the possibility of attracting a customer by chance and underestimate the power of proficiency.