Simplify your product offering. By “owning” a niche you can establish yourself as a true subject matter expert and give your customer clarity, not confusion.
Small bets early in your project force you to do what is important first: prove your thesis, talk to customers, and get paid for your work upfront
Don’t wait until you’re perfect to start. Waiting, putting yourself in a never-ending cycle of pause, only hinders you in the long run.
Leaders need to understand the nuance and be able to build a culture that answers, “How did we get here?”
I think death by committee – ultimate inaction – is worse than making the wrong decision.
In the era of digital saturation, you may question how to use content marketing to attract your ideal customer. Let’s explore some benefits and strategies.
Any leader who wants to take their organization to new levels must be able to motivate their team to move forward.
We often overvalue the possibility of attracting a customer by chance and underestimate the power of proficiency.