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  • The world is flat
  • Bulls hate the color red
  • Goldfish have a 3-second memory
  • The sun revolves around the Earth

Each of us views the world through a unique lens. Our perspective is made of a culmination of our experiences, likes, dislikes, habits, biases, pleasures and hurts.

Naturally, we view our perspective as the truth. In fact, we sincerely believe our view to be the truth.

Yet, our perspective can be wrong. Sincerely wrong.

About the Daily Marketing Minute

The Daily Marketing Minute is my project for the last quarter of 2014. Each day, I will deliver bite-sized, fat-free nuggets of sales and marketing insights.

In an increasingly noisy sales and marketing world, it is easy to lose track of why you do what you do. Ultimately, I believe that relationships will transcend the daily grind we face in sales and marketing. Every day, I’ll share insights and tips to grow your business and connect with your customers in a better (and more human) way.

Thank you for sharing your precious time with me.

Shaun

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