The line between traditional advertising and digital advertising is beyond blurred — it no longer exists. And you don’t have to choose between traditional and digital. They should support and promote one another for greater impact.
Regardless of platform, your marketing strategy is to strengthen your brand’s relationship with customers.
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About the Daily Marketing Minute
The Daily Marketing Minute is my project for the last quarter of 2014. Each day, I will deliver bite-sized, fat-free nuggets of sales and marketing insights.
In an increasingly noisy sales and marketing world, it is easy to lose track of why you do what you do. Ultimately, I believe that relationships will transcend the daily grind we face in sales and marketing. Every day, I’ll share insights and tips to grow your business and connect with your customers in a better (and more human) way.
Thank you for sharing your precious time with me.
Shaun
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