You matter.

You have a message worth sharing.

You are changing the world.

You are good enough.

You inspire someone.

Your words resonate with readers.

I talk a lot about content marketing, using social media, how vanity metrics don’t matter, how being helpful and giving of yourself will result in more customers.

Let me encourage you: It works.

Someone is reading, even when you can’t tell. Your message is meeting someone where they are, when they need you the most – even if they have never made themselves known to you. They are out there. Reading, listening, watching, and learning.

Analytics paint incomplete pictures, don’t get hung up on the numbers.

Instead:

Share your message. Pursue your passion. Be helpful. Be authentic. Ignore the critics.