by Shaun Nestor | Nov 20, 2022 | Uncategorized
Overcome the digital information overload with a simple formula If you’re like me, you – with the best of intentions – save snippets from the web, have far too many browser tabs open, use @savetonotion hacks, or have a robust “Read This Later” backlog. ... 
by Shaun Nestor | Sep 20, 2021 | Sales, Uncategorized
How we frame the question opens up the conversation with our client How we – as the expert – frame our opening statements sets the stage for the interaction with the client. If you’ve ever walked into a retail store and were greeted with, “Let me know if... by Shaun Nestor | Aug 16, 2021 | Uncategorized
At what point does a long list of tasks become counterproductive? In economics, there is a concept called the point of diminishing returns. My Econ teacher explained it using the classroom as an example: if the 30 students were tasked with placing 60 chairs and 15... by Shaun Nestor | Aug 2, 2021 | Uncategorized
We have the opportunity to create memorable, shareable moments through our customer interactions.Sometimes called ‘transactional messages’, some customer interactions are often relegated to the bottom of the To Do list. Think reminder notices, policies, receipts, or... by Shaun Nestor | Jul 26, 2021 | Uncategorized
Where are we building trustI recently purchased a license for some online software. It was really on a whim. After reading the reviews, one thing over-shadowed the actual software: the lessons. Over and over, the customers cited the creator’s email lessons as the best... by Shaun Nestor | Jul 19, 2021 | Uncategorized
Let’s talk…I call them “crunchy conversations.”They can be awkward. Or uncertain. Or direct. They’re certainly not comfortable. But they should never be avoided.In times of uncertainty, change, difficulty, or the fog, your team and partners crave direction and...