“It used to be, you would take an ad out in the Yellow Pages, get a few signs, and hope for the best.” Except times have changed; and ‘hoping for the best’ is not a strategy. Any marketing strategy, regardless of your marketing budget, product,… Read More »Hope For The Best
Heard on the news report: “Authorities recommend …” Almost without question, we follow the directions given to us by “authorities”: Authorities recommend residents continue to boil water … Authorities recommend drivers call 911 … Authorities recommend avoid waking grizzly bears … Authorities recommend consulting your doctor… Read More »Are You An Authority
Next week marks the beginning of the fourth quarter of 2014. Wow! It is hard to believe that 2014 flew by with barely a wink and a nod! For the final quarter of the year, I am focusing my efforts on delivering daily, bite-sized nuggets… Read More »Set Yourself Up For a Successful 2015