Preface: This week I am doing something very different. I came across an interview with filmmaker, Matt D’Avella, about the stress of constantly creating content. He articulates this so well that I feel it best just to share the introduction of the interview. I encourage… Read More »Matt D’Avella on Creator Burnout and Building an Audience for the Long Run
Search Results for: target audience
The big brands have it easy. They start a blog and boom: millions of people read their posts and share them with their friends. They instantly have a blog audience. Unfortunately, it doesn’t come that easy for all of us. Most of us have to… Read More »How Do You Start a Blog When You Have Absolutely No Audience?
Coaching is one of the fastest-growing professions in the world. If you’re passionate about helping people, coaching could be a great career option for you. Starting Your Coaching Business There are many ways to make money. Some people start businesses, others find work they enjoy… Read More »How to Start a Coaching or Consulting Business
Social media marketing can seem intimidating, especially when you see how others are doing it. But, trust me, you don’t need to be an expert to succeed on social. I’ve been using various social media platforms for years to help clients grow their businesses. I… Read More »Social Media Marketing Questions Plaguing Small Business Owners (Including some tough ones)
Starting an email list from scratch can seem overwhelming. There are so many things to consider, like what to offer, how to build trust with your audience, and how to create a lead magnet that converts. But don’t worry! In this post, I’m going to… Read More »How To Start An Email List From Scratch: A Complete Guide To Email Marketing
This question is a part of my Free Q&A Series where I answer questions posed by entrepreneurs around the world on sites like Quora, Clarity, and various freelancing forums. QUESTION: What are the topics to write about for a digital marketing agency as a content creator?… Read More »What are the topics to write about for a digital marketing agency as a content creator?
This question is a part of my Free Q&A Series where I answer questions posed by entrepreneurs around the world on sites like Quora, Clarity, and various freelancing forums. Startups are volatile, emotional, stressful, rewarding, and overwhelming – all at the same time. Too often,… Read More »What’s your most valuable advice for startups?
Social media, SEO, content marketing, email marketing, PPC — the list of digital marketing tactics go on and on. And on top of that never-ending list, it always seems like there are new marketing strategies popping up every month. With all the different choices, how… Read More »How to Choose the Right Digital Marketing Mix to Grow Your Business
You write two blog posts a week, you send out a couple tweets. Your content strategy is good to go, right? Unfortunately, too many marketers confuse blogging with content strategy. While blogging is an important part, it is just one of many tactics that revolve… Read More »What Is Content Strategy?
As content creators, we’ve been ingrained to focus on web traffic. We write BuzzFeed-inspired titles in the hopes of getting more clicks and constantly bombard our social media following with messaging promoting our newest piece of content, all to get more visitors. However, if you’re giving away… Read More »Why You Should Stop Giving Your Content Away for Free