Social media is quite the beast. From corporate boardrooms to home-based hobbyists, the idea of “social media marketing” can cast fear into the hearts of even the most courageous marketers. There are many misconceptions surrounding social media — especially as it relates to marketing or… Read More »How to Overcome The Biggest Challenges of Social Media Marketing
The focus of the coming year will be more 1:1 consulting with my clients and the launch of a leadership cohort. All the best to you and your business.
Brands have promises, politicians have taglines, companies have core values, marriages have vows, and society has norms. All mechanisms for instilling trust. We trust a chair will support us when we sit, that our money will maintain value, and our lights will come on when… Read More »The Tactic of Trust: how to authentically build trust
Very few decisions are limited to This or That. Let’s explore the fallacy of the great debate.
A great leader inspires those around them to reach their fullest potential, cultivates leaders, protects culture, and casts a clear vision of the mission.
Jeff Bezos instilled a principle at Amazon called disagree and commit. The idea is that we can disagree with our opposition, but commit to trying their suggestion. More often than not, they don’t know if their idea will work. Just like we don’t know if… Read More »Taking a Risk on Dissent: How to Disagree and Commit
There is perhaps a no more effective way of attracting the right clients than to position yourself as an authority and expert. And there is no more effective way of being positioned as an expert than to publish original, thought-leadership content. Coaches and consultants can… Read More »Content Marketing for Coaches & Consultants
There are a lot of positives to social media marketing. There is also a lot to consider depending on your business needs and how social media marketing will work for you.
Leadership is Hard, Not Complex Challenges are opportunities in disguise. Lead from where you are. Educate. Nurture. Repeat. Dedication runs longer than 9-to-5. Keep going. Focus first on relationships. Sales will follow. Good leaders manage. Great leaders coach. People don’t care what you know until… Read More »8 Simple Leadership Values
Leadership is hard. Not complex. Challenges are opportunities in disguise. Lead from where you are. Educate. Nurture. Repeat. Dedication runs longer than 9-to-5. Keep going. Focus first on relationships. Sales will follow. Good leaders manage. Great leaders coach. People don’t care what you know until… Read More »8 Simple Leadership Values