Welcome to this week’s edition of What Stood Out As you may know, I review thousands of articles relating to marketing, business, productivity, or leadership each week. While many of the posts are insightful and well-written, some truly rise to the top and challenge my thinking… Read More »What Stood Out: Week of February 21st 2016
You don’t need to forgo a night’s worth of sleep to create quality content. Nor do you need extra caffeine or superpowers. The secret to creating a ton of quality content in a short amount of time is to repurpose existing, successful content. This saves… Read More »How to Create 8 Pieces of Content in 2 Hours
Timely share by my friends at Fierce Marriage following my post this morning. Husbands, it is critically important that we prioritize our most valuable resource: our time. View this post on Instagram A post shared by Ryan & Selena Frederick (@fiercemarriage)
I’ve been thinking a lot about how we place priority on events on our lives. From taking care of our children to finishing work projects, it is easy to become overly focused on the urgent and lose sight of the important. [bctt tweet “What if… Read More »Replacing Urgent with Important
Twitter makes our lives easy. We know that our posts have to be 140 characters or less, and if we include a picture and a hashtag or two, we should be good. [bctt tweet “Effective long-form content is ~2,416 words. Daunting as it seems, it… Read More »What Kind of Content Should You Create: Long or Short?
Did you know that, according to HubSpot’s 2015 Marketing Benchmark Report, companies that blog 6-8 times per month generate over 2X more leads than companies that blog just twice a month? Valuable content is the meat that attracts visitors and leads to your company. Making the commitment… Read More »Blogging Ideas: How to Become a Better Content Creator
If you are unwilling to make the journey, it is impossible for you to lead your team through it. Wise words from Citizens Creative House; photo by Jeff Marsh Studios For a complete collection of my quote cards, click here.
We place a lot of importance on increasing website traffic and generating leads. We spend time on social media, pay for advertising, and maintain a blog all to get people to come to our site. We test button colors and landing pages to find the… Read More »Lead Gen: You’ve Generated a Ton of New Leads…Now What?