A social sales strategy does not need to be overly complex. If you focus on providing value to your prospective customers, you will see success. It’s that simple. For a complete collection of my quote cards, click here.
If you could say anything to a potential customer, what would it be? Now, what would it be in 140 characters? [bctt tweet “The distance between a prospect and a business can be crossed with a simple “@” sign. #socialselling”] Today, the distance between a prospect… Read More »3 Must-Have Strategies for Social Selling on Twitter
I talk a lot about content marketing and personal branding. Moving forward, nearly every person will be their own “brand” regardless of their current employer. This is even more relevant for consultants, industry experts, coaches, authors, advisors — those of us whose livelihood depends on successful… Read More »Blab Just Changed Personal Branding With Live Embedding
Sometimes it is hard to keep the creative juices flowing. With all the tasks vying for our attention, plus fighting social sharing overload, it is difficult to maintain “freshness” in our marketing. Here are 30 ideas that you can use in your next marketing campaign… Read More »30 Marketing Ideas for the Modern Marketer
Zero commute, working in your PJs, doing your laundry during the workday — freelancing sure sounds appealing, doesn’t it? But then you think about happy hour with colleagues, learning from incredibly smart, experienced colleagues, and working with big, national brands. And then agency life sounds… Read More »Freelance vs Agency: Which One Is Better?
Once a year or so — usually around this time — I feel internally challenged to step up my writing, better my consulting, and improve my marketing strategy. Last year I launched Daily Marketing Minute, a 90-day personal challenge that was opened to the public. [bctt tweet “Better… Read More »Better Marketing